zajímavé:
6 Social Media Marketing Myths Debunked
http://thenextweb.com/socialmedia/2010/11/15/6-social-media-marketing-myths-debunked/
Myth No. 1: “You don’t control your brand. Consumers control your brand.”
Myth No. 2: “You need to be where your customers are."
Myth No. 3: "Perfect execution is not that important online."
Myth No. 4: “When you don’t have time /money to create something, just curate content relevant to your brand.”
Myth No. 5: “You need a strategy… for everything!”
Myth No. 6: “Go viral! Go crowdsourcing! It works like magic!”